Lexrian Concepts

Why we will no longer be a welcoming church

We’ve decided to quit being a welcoming church. No kidding. We’re giving it up. Like so many congregations, we’ve sunk an amazing amount of time and energy into becoming a welcoming church. We changed worship styles, trained greeters and ushers, wore name tags, brewed coffee, went to workshops on hospitality and put our friendliest people …

8 Things to Look for in a Landscape Designer

What is the difference between a landscape architect, landscape contractor and landscape designer?

What is the difference between a landscape architect, landscape contractor and landscape designer? Landscape Architects have a formal degree in Landscape Architecture from a certified school. Great…

Tips and Tricks from Landscape Designers

These landscape designers' tips can help you turn your boring backyard into a spectacular outdoor retreat.

What Do you Get from a Great Landscape Designer?

Trimming hedges and mowing lawns is a noble profession, but a landscape designer transforms your property into a showcase. If you are starti...

How Chatbots Support Sales, Marketing and the Customer Experience

Chatbots and artificial intelligence (AI) are rapidly growing tools that support sales, marketing and customer experience initiatives. Yet, some businesses still hesitate to invest in AI and chatbots.

The Basics of Aligning Sales, Marketing, Operations, and Finance to Grow Profitable Sales

The Basics of Aligning Sales, Marketing, Operations, and Finance to Grow Profitable Sales

Stuff Only A Landscape Designer Knows

Make the most of a small yard, and give your lawn an extra edge with these insider tips.

How Storytelling Can Power Your Success in Sales, Marketing & Beyond

Messaging expert Andy Raskin on storytelling's critical role in powering a startup's success in sales, marketing, fundraising, product development and more.

Why You Need a Sales & Marketing Process Flow to Achieve Alignment

Implementing a sales & marketing process flow can help your sales and marketing teams align and know who's responsible for what. When it comes to developing a strategy to create optimal conversions, a sales & marketing process flow can take the guesswork out of priorities, goals, and what is necessary to achieve success.

Why it's hard to align sales, marketing & service

Customers don’t deal with departments; they deal with companies. And so when there is no alignment and consistency between the sales, marketing and service

7 Benefits of Outsourced Sales & Marketing

As businesses develop their strategies for growth, more and more management teams are recognizing that outsourced sales and marketing can…

The Sales & Marketing Departments: Friends or Foes?

It’s never any one department’s fault that revenue isn’t generated - it could be a mutual problem. But when Sales and Marketing work together as a team to solve any

Who's on your Revenue Squad? (+3 more sales/marketing alignment tips)

101 Sales, Marketing, and Agency Management Ideas

Emotional Connections.Great brands avoid selling products. Great salespeople cultivate emotional connections with customers. —Harvard Business Review, Augu

How to bridge the gap between sales & marketing

It’s the age-old problem – Sales and Marketing; two essential departments which should effectively be working together, are failing to collaborate, resulting in an unfocused marketing strategy and lost leads.

Sales & Marketing: 5 Questions to Evaluate Employee Engagement

Are you ready to increase your sales employee engagement rate? Here are five questions to evaluate how engage they are.

Eight Shortcuts to More Successful Sales & Marketing Collaboration

The concept of getting sales and marketing to work more closely together isn’t new. The fact is, there's no secret to making the two teams work as one.

Startup Sales & Marketing Hiring: The 3 Things to Look for

Ten sales & marketing tactics that are allegedly dead...